UAE Business: Lincoln celebrates a century of elegance and innovation – Gulf Digital News

UAE Business: Lincoln celebrates a century of elegance and innovation – Gulf Digital News

Marking a century of Lincoln, the brand celebrates its storied past as it prepares for an exciting, electric future.

Over the last 100 years, Lincoln has pioneered such innovations as centre-opening coach doors, electric gauges, keyless entry and symphonic chimes and has pushed the boundaries of elegant automotive design, introducing products and services that have come to define the iconic American luxury brand it has become today.

It was on February 4, 1922, Henry Ford, with encouragement from his wife Clara and his son Edsel Ford, purchased The Lincoln Motor Company from distinguished inventor and automotive engineer Henry Leland for $8 million. The transaction set in motion the creation of an iconic American luxury brand. 

To mark the occasion, Lincoln is kicking off a yearlong series of global events connecting the past and the present to an exciting future in the years to come. Lincoln retailers are working to honour this milestone as well, with 100 stores hosting events with their clients and local communities throughout the year

“We are at a defining moment in our history. We look back at Lincoln’s past and find inspiration for the future and, to reflect on what we have accomplished –