Interview with Omar Jackson, Berkeley Assets – Tackling Covid-19 Challenges Require Robust Business Strategy

Interview with Omar Jackson, Berkeley Assets – Tackling Covid-19 Challenges Require Robust Business Strategy

Berkeley Assets is a multi-asset company with a strong, diversified portfolio of investments across the real estate, hospitality, logistics and technologies sectors.. Overall, from a global perspective, the challenges for most businesses will be a lack of cash flow as a result of not being able to generate consistent revenue and manage overheads effectively.. Berkeley Assets like any other company, has seen a decrease in cash flows, but we are in a comfortable position.. Businesses are struggling to pay rent, there are significant job losses, people are on unpaid leave facing uncertain futures and many companies are closing.. Like in the 2008 recession this will continue, and while Covid-19 will clear up, economies around the world will decline for the next year which is inevitable when there has been eleven years of constant growth.. Businesses need to make sure they are holding a certain percentage of liquidity to assist with cash flow and I would recommend 20%.. If you had all these unnecessary positions in house, you will face a major issue with cash flow in times like these.. We are in for a steady period of decline in the global economy similar to 2008, but this will be