Why Covid-19 can be an opportunity to realign your business – The National

Why Covid-19 can be an opportunity to realign your business – The National

Why Covid-19 can be an opportunity to realign your business. The Covid-19 pandemic has altered the business world in unimaginable ways.. Take for instance an entrepreneur friend of mine who owns a abaya brand in Bahrain.. Last week another friend explained how the current crisis provides the perfect opportunity to shut down a business, especially if it had been suffering the past period.. Re-shaping a business's purpose could provide employees with needed motivation and the drive they crave, while also helping the community.. Prior to the pandemic, the main objective of your business may have been buried in between pleasing investors and meeting financial projections.. Though there is no demand for her abayas right now, my friend decided to slightly modify her business's operation for the time being.. Her initiative will help mitigate the risk of people getting infected with Covid-19, while also answering the call for doing business in a sustainable form.. Today, other businesses have also altered their business operations.. We see a number of publications providing part of their online content for free as their way of helping the community, and a number of restaurants in the UAE are providing food for free for those who can't