ABA Oman International School Wins International MarCom Award I Times of oman

  • Date: 23-Jan-2023
  • Source: Times of Oman
  • Sector:Education
  • Country:Oman
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ABA Oman International School Wins International MarCom Award I Times of oman

File photo of the official inauguration ceremony of the ABA Al Irfan campus by His Highness Sayyid Bilarab bin Haitham bin Tarik Al Said.

Muscat: ABA Oman International School won the prestigious ‘InspirED School Marketers Brilliance Silver Award’ for the Social Media Campaign - ‘New Beginnings’. In March 2022, ABA moved from its old campus at Al Khuwair, established in 1987, to its stunning state-of-the-art campus at Madinat Al Irfan, Muscat. This marked a new chapter in ABA’s growth story and highlighted its 35-year strong legacy.

To commemorate this milestone, the school launched a social media campaign titled 'New Beginnings', spearheaded by former ABA Board Chair, Lamya Al Kiyumi and the Board of Directors. The campaign showcased the 100-day countdown to the opening of the new campus and the official inauguration ceremony by His Highness Sayyid Bilarab bin Haitham bin Tarik Al Said, who graduated from ABA in 2012.

Lamya Al Kiyumi, former ABA Board Chair stated, “The move into our Al Irfan Campus was a dream held by numerous boards. It was an honour to be part of the Board that realised this dream. We wanted to build momentum and share our community’s excitement of the move with everyone. The idea of