Euro Motors launches all-new BMW X1 in Bahrain

Euro Motors launches all-new BMW X1 in Bahrain

Bahrain - Euro Motors, the official importer of BMW Group vehicles for Bahrain, has launched the all-new BMW X1, which boasts superior spaciousness, advanced digitalisation – and, for the first time, an all-electric drive system.

With its robust appearance and functional versatility, the third generation of BMW X1 embodies an authentic experience, sophisticated ambience, and a broader selection of standard equipment and features such as two-zone automatic climate control, sport leather steering wheel and BMW Maps, compared to earlier models.

The all-new BMW Operating System 8 and BMW Curved Display also redefine the forward-looking character of this Sports Activity Vehicle (SAV) for the premium compact segment.

MOST APPEALING MODEL

The BMW X1 was officially unveiled in Bahrain by David McGoldrick, General Manager of Euro Motors, in a glittering ceremony in Manama City, in the presence of BMW customers, fans and the media.

McGoldrick said: “We are thrilled to introduce the all-new BMW X1 for the first time in Bahrain, and especially excited because in its third generation, this is the most appealing model ever to welcome esteemed customers into the world of BMW X. The combination of driving pleasure, digital connectivity, comfort and luxury makes the all-new BMW X1 a best-seller in its segment, and