KFH keeps investing strongly in digitization

KFH keeps investing strongly in digitization

Kuwait: Characterizing it as a top priority in a competitive landscape of institutions, Haytham Alterkait, Group Chief Information Officer at Kuwait Finance House (KFH), stressed the importance of moving forward in enhancing customer experience through innovation and transformation into integrated digital banking services, with a focus on data security and enhanced cybersecurity strategy, advanced analytics, cloud computing and process automation by employing AI & Machine Learning, and continuously investing in technologies and fintech. This enables KFH to stay ahead of competitors and fulfill the aspirations of all customer segments in an accelerating transformation and development environment. He pointed out that digitization of banking operations contributes to raising performance efficiency, enhancing financial inclusion, increasing productivity, cutting costs and eventually improving profitability. Alterkait explained that the outstanding achievements and qualitative shifts in KFH digital transformation strategy reflected an insightful institutional vision, translated the aspirations of customers and added value to the customer experience and the banking business as a whole. This is in line with KFH's vision of leading the development of global financial services that are compliant with the provisions of Islamic Sharia, and its mission to achieve the highest levels of innovation and excellence in customer service. He added that