UAE: Renowned fashion designer launches world’s first abaya NFT Collection

UAE: Renowned fashion designer launches world’s first abaya NFT Collection

The collection is a tribute to the Arab world’s deeply rooted history presented in abayas as fashion items

Dutch-born haute couture designer Ilja Visser. Photo: Rahul Gujjar

Published: Tue 8 Mar 2022, 8:04 PM Last updated: Tue 8 Mar 2022, 8:12 PM

Ever fancied buying a virtual abaya - a digital collectable, exclusively for you and signed by the designer?

Marking International Women's Day, a renowned fashion designer, launched the world's first collection of digital abayas in the form of non-fungible tokens (NFTs) in Dubai.

In collaboration with SkyneNFT company, Dutch-born haute couture designer Ilja Visser released 50 pieces of the abaya NFT collection as a new addition to the digital Arab fashion and a first-of-its-kind feat in the global industry.

Dutch-born haute couture designer Ilja Visser. Photo: Rahul Gujjar

The collection, titled 'Sculptural Comfort', features unique abaya NFTs split into five themes: Signature, Dutch, Middle East, Space and Elements of Nature.

At the launch event held in Dubai in the presence of Lody Embrechts, Ambassador of Netherlands to the UAE, and fashion enthusiasts, Visser said, “When I moved to Dubai around a year ago, I was inspired by the beauty of abayas, which no one wore at the Netherlands where I grew up. The elegance of women