Information Ministry and BIBF hold workshop on creating economic content

Information Ministry and BIBF hold workshop on creating economic content

The Information Ministry held, in cooperation with the Bahrain Institute of Banking and Finance (BIBF), a specialised workshop on the basics of creating economic content for media professionals, within the “Economic Media Month”, organised as part of the “Manama Capital of Arab Media 2024”.

Several media professionals and economists from Bahrain and abroad participated in the workshop.

The training workshop addressed several topics related to economic media and content creation, shedding light on a set of statistics and numbers related to this industry, as well as modern methods for identifying and studying the target audience to provide content that meets their aspirations and expectations.

It also focused on several areas related to the economy with the aim of refining the skills of Bahraini media professionals, in particular, and the Arab world, in general.

Dr. Mesfer Al-Muhanadi, Head of BIBF’s Banking and Finance Centre, while addressing the workshop, stressed the importance of developing media competencies to serve the growth of the digital content sector, as it is one of the promising sectors that heralds rising economic growth.

He indicated that Arabic speakers account for more than 5% of the world’s population, yet the share of Arabic content on the Internet is less than 3% of the