EFG Holding’s aiBANK, Visa partner to advance digital payments

EFG Holding’s aiBANK, Visa partner to advance digital payments

Image courtesy: Supplied

EFG Holding’s aiBANK has signed a long-term partnership agreement with global payments firm Visa to provide customers with a new integrated package of digital payment solutions.

The partnership seeks to provide customers with a comprehensive range of innovative products and services tailored to modern digital payment preferences.

“This collaboration broadens our e-payment offering, aligning with aiBANK’s goals to promote financial inclusion and digital innovation in the Egyptian banking sector. Our intention is to expand our market presence in Egypt by introducing innovative banking products catering to various customer segments,” said Sherif Nada, chief of Retail, Branches Network at aiBANK.

It also signifies aiBANK’s commitment to promoting financial inclusivity and accelerating the adoption of digital transactions in line with the vision of the Central Bank of Egypt (CBE).

“The foundation of our initiatives is centred on nurturing strategic and impactful partnerships, fueling our robust research and development efforts to provide innovative, safer, and more exclusive products to empower customers and provide them with comfort,” added Mohamed Abdel Monsef, head of Retail Banking Product Development at aiBANK.

aiBANK and Visa aim to encourage customers to embrace electronic payment solutions across all segments by offering cutting-edge solutions aligned with the latest digital payment trends.

“Visa