Tejarah Talks digs into ‘Economic Gardening’

Tejarah Talks digs into ‘Economic Gardening’

Muscat – Organised by Oman Business Forum in partnership with the Ministry of Commerce, Industry & Investment Promotion (MoCIIP), Tejarah Talks will host a session titled ‘Economic Gardening: Nurturing and Cultivating Second Stage Companies’ on April 30 at Oman Convention & Exhibition Centre (OCEC). Economic Gardening was first pioneered in Littleton, Colorado in the late […]Muscat – Organised by Oman Business Forum in partnership with the Ministry of Commerce, Industry & Investment Promotion (MoCIIP), Tejarah Talks will host a session titled ‘Economic Gardening: Nurturing and Cultivating Second Stage Companies’ on April 30 at Oman Convention & Exhibition Centre (OCEC).

Economic Gardening was first pioneered in Littleton, Colorado in the late 1980s where it focused on providing strategic information to help local second-stage businesses grow and create jobs. It emphasised technical assistance like market and industry intelligence, search engine optimisation and social media marketing which enabled growth-oriented companies with between 10 to 99 employees make strategic decisions.

Sowing the seeds for discussions between panellists H E Pankaj Khimji, Foreign Trade and International Cooperation Adviser, MoCIIP; Hussain al Lawati, CEO of Development Bank; and Masoud al Rawahi, Co-founder & Partner, Phaze Ventures will be moderator Jamal al Asmi, Executive Producer, RealityCG.

Maymuna al Adawi, Director