US supermodel Tyra Banks urges UAE women to take risks, invest in new technologies

US supermodel Tyra Banks urges UAE women to take risks, invest in new technologies

She advises entrepreneurs to make a difference

KT Photo/Ismail Sebugwaawo

Published: Thu 26 May 2022, 8:11 PM

American supermodel-turned-businesswoman, Tyra Banks, has encouraged UAE women to take risks, learn and invest in new technologies such blockchain and crypto so they can thrive economically.

The businesswoman is on a visit to the UAE Capital as part of the Women of Web3 delegation, hosted by Access Abu Dhabi, a Maven Global Access Programme powered by the Abu Dhabi Investment Office (ADIO).

The programme supports the expansion of women and minority-led businesses in Abu Dhabi. “I am attracted to breaking ranks. I want to break the doors so people who come after me don’t have to suffer. That's what drives me to work hard,” Banks told during the event on Thursday.

“Women should make partnerships, learn and invest in new the technologies such as blockchain and crypto so they cannot miss out on the great opportunities.”

She advised entrepreneurs to make a difference for their brands, stressing that difference is better than being better.

“A good entrepreneur should seek to provide something different from others. Just like my ice cream brand, Smize Cream. It is a dream that I had for many years since childhood and we are providing a difference