GM to recoup Cadillac’s lost mojo with Escalade

  • Date: 08-Feb-2020
  • Source: Emirates Business
  • Sector:Transport
  • Country:GCC
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GM to recoup Cadillac’s lost mojo with Escalade

GM has packed the cabin with two touchscreens, new electronics and even a small refrigerator.. GM has a lot of work to do as it tries to reboot a brand in turnaround mode for at least 20 years.. The Escalade has had a tough time holding onto market share.. The Lincoln model's sales almost doubled to just under 19,000 last year, while Escalade slipped under 36,000.. Fiat Chrysler Automobiles NV put a 12-inch screen in its Ram pickup in early 2018 and won plaudits for the truck's posh interior.. Jake Fisher, senior director of auto testing at CR, said customers like the Escalade, and Super Cruise is the top-ranked driver-assist system.. But new models tend to have problems..