IPG Health furthers expansion in Middle East, North Africa with McCann Health Cairo

  • Date: 09-Oct-2023
  • Source: Zawya
  • Sector:Healthcare
  • Country:Egypt
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IPG Health furthers expansion in Middle East, North Africa with McCann Health Cairo

IPG Health, the world’s leading global healthcare marketing communications network, is reinforcing its offering and presence in the Middle East and North Africa (MENA) region with the launch of McCann Health Cairo. The new full-service agency is a continuation of IPG Health’s commitment to delivering the best talent, capabilities, and expertise to provide the right, bespoke solutions for our clients in every global market.

McCann Health Cairo bolsters the network’s regional hub in Dubai, positioning IPG Health to provide specialized capabilities, including production and medical expertise to pharma and healthcare companies across the entire MENA region.

“The MENA region is a dynamic and rapidly growing market that is increasingly important for our global clients, and for our own business as well,” said Dana Maiman, CEO of IPG Health. “As with everything we do, expanding our offering into this region is part of our commitment to doing what’s right for our clients, their brands, and our people. That is how we accelerate value, impact, and growth.”

Offering a comprehensive suite of health marketing and communications capabilities, McCann Health Cairo is led by Karen Kamel as Regional Managing Director. The agency builds on the growth and momentum of the network’s McCann Health Dubai, which has