Stirling Hospitality advisors reveals key trends shaping the GCC wellness tourism sector

Stirling Hospitality advisors reveals key trends shaping the GCC wellness tourism sector

- Wellness-centric travelers are inclined to spend more money, return more often, and stay longer at a property than average travelers, contributing to a more stable occupancy and improved profitability.

- The aging population, environmental crisis, and lifestyle changes have led wellness to become the center of consumer decision-making, propelling the industry into rapid expansion with a forecasted yearly growth rate of over 10% globally, doubling the value to a staggering USD 1.97 trillion by 2031.propelling the industry into rapid expansion with a forecasted yearly growth rate of over 10% globally, doubling the value to a staggering USD 1.97 trillion by 2031.

- Wellness lifestyle real estate developments, despite having higher development costs, result in significant sales price premiums averaging between 10.0% to 30.0% due to the associated perceptions of a wellness lifestyle.

Ras Al Khaimah, UAE: Stirling Hospitality Advisors (SHA), one of the leading boutique advisory institutions in the region, highlights key trends shaping the GCC wellness tourism industry. For decades, travelers have regularly enjoyed massages and yoga retreats in traditional spa facilities, but when the pandemic hit, wellness took a new urgency and became a priority for many. In response to these supercharged demands, the wellness industry shifted its marketing buzzword