Global and regional exhibitors look to KSA for Beautyworld Saudi Arabia 2024

Global and regional exhibitors look to KSA for Beautyworld Saudi Arabia 2024

- The 4th edition of Beautyworld Saudi Arabia sees an over 340% growth in exhibitors since the last iteration in 2022 due to unprecedented demand.

- Over 350 exhibitors are confirmed for 2024 utilising 4 halls of RICEC space, four times bigger than previous shows across five key dedicated industry segments, Fragrance; Hair, Nails & Salon Supplies; Cosmetics & Skincare; and Supply Chain & Services as well Personal Care & Hygiene.

Riyadh, Saudi Arabia: In testament to international interest in the GCC and growth of the beauty and wellness sector globally, Beautyworld Saudi Arabia is set to welcome an unprecedented number of exhibitors from around the world this February, alongside the local and regional brands and services that will be showcased at the international trade fair for the beauty and wellness industry beginning on 11th February – 13th February 2024 at Riyadh International Convention and Exhibition Centre (RICEC).

From the latest Statista research, in 2024, the revenue in the fragrances market in Saudi Arabia is projected to reach US$0.50bn and is expected to experience an annual growth rate of 3.33% (CAGR 2024-2028). Based on product type, premium fragrances and perfume account for the largest market share of more than 30% of the Saudi