Microsoft Joins The Corporate Race To Zero Carbon

Microsoft Joins The Corporate Race To Zero Carbon

Last week, Microsoft joined the likes of Amazon , Apple , Tesla and other tech giants in a pledge to dramatically reduce its carbon footprint in the coming years.. 2019 marked a crucially important year for shareholders of publicly traded companies, one that produced staggering returns.. A new mandate has taken over publicly traded companies, and it presents itself in the form of "shareholder activism.". Companies have taken it upon themselves to provide lasting solutions, driven by shareholder demands.. Microsoft initiated a $1 billion Climate Fund , which aims to accelerate the global development of carbon reduction, capture, and removal technologies.. Microsoft's President Brad Smith acknowledges manufactured carbon capture devices "are not affordable and effective," but remains confident that costs will drop as technologies improve and scale is achieved..