Adnoc named UAE’s most valuable brand worth Dhs47b

Adnoc named UAE’s most valuable brand worth Dhs47b

Adnoc maintained in 2022 its position as the UAE’s most valuable brand for the fourth consecutive year, according to a new report from Brand Finance, the world’s leading independent brand valuation consultancy. Adnoc’s $12.76 billion (Dhs47 billion) brand value witnessed a 19 per cent increase over the previous year and a 174 per cent increase since 2017, said an Adnoc statement on Wednesday. Adnoc ranked the first valuable brand in the UAE, the second in the Middle East and North Africa, and the ninth on the top ten most valuable brands in the Oil &Gas (O&G) sector. Brand Finance also ranked Dr Sultan Bin Ahmed Al Jaber, Managing Director and Group CEO of Adnoc, number one among all O&G CEOs globally outside the United States and China for the second consecutive year, and number one in the UAE and the Middle East. Over the past 12 months, the most significant drivers of Adnoc’s brand value growth included consistency to grow responsibly and achieving many accomplishments within its new energy strategy to strengthen its partnerships in clean and renewable energy and hydrogen. Also, its commitment to best practices and its track record in the field of Health, Safety and Environment (HSE)