Bridgestone joins virtual session to help strengthen road safety efforts in region

Bridgestone joins virtual session to help strengthen road safety efforts in region

Bridgestone, a global leader in tyres and rubber providing solutions for safe and sustainable mobility, joined as a resource speaker at the virtual forum on road safety organised by the Dubai Chamber Sustainability Network Road Safety Task Force.

Khalid Qureshi, Communications & Trade Marketing Lead Bridgestone, was part of the high-profile panellists who discussed road safety management and best practices. Bridgestone is one of the active members of the Dubai Chamber Sustainability Network.

During the session titled ‘Road safety best practices,’ Qureshi shared with the participants Bridgestone’s highly successful ‘Eyes on the Road’ and 'Eyes on the Road' Ramadan initiative that focuses on the wellbeing of UAE truck drivers.

He also spoke about Bridgestone’s sustainable and efficient fleet management and mobility solutions whilst promoting his organisation’s Corporate Social Responsibility (CSR) programme in the local business community.

He was joined by Dr. David Marsh, Project Director, Sheida International Co. LLC, Sultanate of Oman; Roshan Menon, Quality Assurance, Safety and Project Manager Emirates Group; M.S. Sridhar, Group HSEQ & Sustainability Manager, Tristar Group, and the session was moderated by Syed Atif Ali, Program Manager CSR, Dubai Chamber of Commerce.

More than 60 participants from various companies in the region attended the online session. The task force’s member