Emirates Nature-WWF to advance UAE’s sustainable blue economy

Emirates Nature-WWF to advance UAE’s sustainable blue economy

Emirates Nature-WWF has brought in Accenture to help the non-profit organization develop a strategy for the further adoption of Sustainable Blue Economy principles across the United Arab Emirates.

The ‘blue economy’ is a concept that captures the economic value of the world’s oceans and its life. The importance of the blue economy is underrated by many, with its economic value estimated to be around $2.5 trillion in annual value – equivalent in size to the world’s seventh largest economy (in comparison: more than double the GDP of Saudi Arabia).

However, if oceans are not protected by environmental measures, the blue economy will face major risks, threatening the ocean’s resources and more. To counter the tide, the concept of ‘Sustainable Blue Economy’ principles has emerged, putting sustainability and circularity at the core of the exploitation of maritime and marine resources.

Launched in 2001, Emirates Nature-WWF is an environmental charity established to conserve the UAE’s natural capital. The organization’s collaboration with Accenture is geared at advancing the implementation of Sustainable Blue Economy principles.

The consultants have been tasked with conducting an extensive study highlighting opportunities to attract funding while also protecting vital marine ecosystems. The research is dedicated to identifying the enabling factors, opportunities as well