Signify expands Green Switch programme to the Middle East

Signify expands Green Switch programme to the Middle East

Signify, the world leader in lighting, is accelerating the global transition to connected LED lighting with the expansion of its Green Switch energy efficiency programme to the Middle East. The program will launch this week to customers in UAE and the Kingdom of Saudia Arabia.

Speaking from COP28, Goktug Gur, President, Middle East, Turkey, Africa and Pakistan at Signify, said, “It is imperative that governments act now to honour their climate commitments and pick up the pace on eliminating dependence of fossil fuels. Doubling the annual improvement rate on energy efficiency, including energy efficient lighting, can play a large part in this transition, freeing up electricity to power other devices and support the electrification process.

“Signify’s Green Switch programme connects customers’ energy-saving ambitions with solutions that meet and exceed their needs. In many cases, their objectives align with those of government funding programmes that can help get these projects off the ground. I am very pleased that we are introducing this programme to the Middle East, supporting the climate goals of United Arab Emirates and the Kingdom of Saudi Arabia.”

The Green Switch program facilitates the transition to modern lighting technology that reduces energy consumption, lowering the running costs and