Turning racing tyres into living space with Continental

  • Date: 09-Feb-2023
  • Source: Zawya
  • Sector:Oil & Gas
  • Country:UAE
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Turning racing tyres into living space with Continental

- Playing surface consists of 200 recycled Continental racing tyres from the first season of the Extreme E electric racing series

UAE – Tyre manufacturer, Continental, came together with a selection of partners under the motto, “Turning racing tyres into living space”, to officially open a new basketball court made up of 200 recycled racing tyres from the Extreme E electric racing series. As a main sponsor of Extreme E, which takes place in the most extreme locations all over the world, including Saudi Arabia, Continental aims to give children and young people a lively and sustainable place to play, burn off energy and train.

“These tyres raced in Saudi Arabia, Greenland and Senegal and have now been transformed into a basketball court to help bring young people together and get them excited about sport. Through this initiative and our partnership with Extreme E, we are committed to supporting communities whenever possible and are delighted that these 200 used tyres will live another life, recycled into rubber bricks and constructed into a new basketball court for future generations to enjoy,” said Karel Kucera, Managing Director, Continental Middle East.

The court was created as part of a collaboration between the city of Hanover, property