UAE-Born Palmade Is An Example Of How Family Businesses Can Lead The Sustainability Wave The World Needs Today

UAE-Born Palmade Is An Example Of How Family Businesses Can Lead The Sustainability Wave The World Needs Today

UAE-Born Palmade Is An Example Of How Family Businesses Can Lead The Sustainability Wave The World Needs Today An Emirati entrepreneur and a family business next-gen discuss the inherent strengths of family businesses in leading the battle against climate change.

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With the UAE hosting COP28, the 28th edition of the Conference of the Parties of the United Nations Framework Convention on Climate Change (UNFCC), in December 2023, it's more critical than ever that family businesses act as a unifying agent for discussions on this theme, and collate and leverage information and action across various stakeholders.

Family businesses have a long-term perspective as well as a sense of responsibility to pass on the business to future generations. Leadership tenures spanning multiple decades and featuring inter-generational overlap situate family businesses towards a proactive pursuit of environmentally-friendly practices that bear long-term benefits.

The key to inducing efforts that address climate change lies in governments, industries, and businesses, recognizing long-term plans to mitigate climate change that ultimate align with their future strategies and goals.

Over the last decade, I have worked towards uplifting family businesses to showcase their potential as epicenters