Strategy Bites: Jerry Inzerillo, CEO, Diriyah Gate Development Authority – Entrepreneur

Strategy Bites: Jerry Inzerillo, CEO, Diriyah Gate Development Authority – Entrepreneur

November

29, 2020



4 min read











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This article is part of a series of interviews that LIRA Strategy Partners founder and Managing Director Raffaella Campagnoli is conducting with some of the Middle East's most notable business executives and entrepreneurs. In this edition of Strategy Bites, she speaks with Jerry Inzerillo, CEO of the Saudi Arabia-based Diriyah Gate Development Authority, on how he's going about leading the US$20 billion giga project to build a new cultural and lifestyle tourism destination located in Diriyah, Riyadh.Tell us about the enterprise you lead, its objectives, and its targets. “Diriyah Gate Development Authority (DGDA) was established by Royal Decree in July 2017 to preserve, celebrate, and develop Diriyah into one of the world's greatest gathering places, and a globally renowned landmark that celebrates Saudi history, culture, and traditions through art, music, fashion, and entertainment for guests of all ages. At-Turaif is a UNESCO World Heritage protected site, dedicated to celebrating and serving the local community in Diriyah through a multitude of initiatives under the One Culture program, designed to incubate an ecosystem of inspiration and empower the youth to become