Lulu Hypermarket to host first-ever Taste New Zealand Week in Saudi Arabia

Lulu Hypermarket to host first-ever Taste New Zealand Week in Saudi Arabia

New Zealand Trade and Enterprise (NZTE), the government agency charged with helping New Zealand businesses to grow internationally, is bringing Taste New Zealand Week to LuLu Hypermarkets across three cities in Saudi Arabia – Riyadh, Jeddah, and Dammam – where consumers will have a chance to sample some of the island nation’s top food brands.

Part of the ‘Made with Care’ government campaign, Taste New Zealand Week will run from 26th February – 4th March 2023 and showcase the products of six brands from the dairy, honey, meat, produce and snacks categories including Egmont Honey, Anchor, Justine’s Cookies, Mānuka Doctor, Rockit™ apple, and Silver Fern Farms. The event aims to highlight the special connection that New Zealand producers have to the land and sea; a relationship founded on care and respect, and an inherent understanding that when nature thrives, we all thrive. Visitors will be able to sample the brands on offer throughout the week-long event.

New Zealand is a world-class leader in the food and beverage industry and is a trusted supplier of quality products and ingredients to more than 140 countries. The country’s nutrient-rich soil, lush pastures, temperate climate and unspoiled coastlines, combined with the care, attention and expertise of