SADAFCO signs strategic agreement with Jeddah’s Social Responsibility Association

SADAFCO signs strategic agreement with Jeddah’s Social Responsibility Association

Jeddah, Saudi Arabia: SADAFCO has signed a strategic agreement with Social Responsibility Association, the first licensed association specialized in CSR in the Makkah Province. The two organizations having successfully worked together in the past, 2022 is the year when the relationship will take a broader and more strategic approach. As the parent organisations of Saudia, SADAFCO is an unmatched national brand. Today, it is a household name and part of the Saudi heritage close to people's hearts and minds across the region.

SADAFCO considers it an honor and uses its place in society to support thousands of less fortunate families. Speaking on the occasion, Patrick Stillhart, Chief Executive Officer of SADAFCO, said: “I am as honored to host this signing ceremony with the together endowment. The Saudia brand portfolio comprises of more than 90 household staples loved by families and children all over the region. It is not only right but also part of our responsibility to support the less fortunate in our community and society. This is a step we have wanted to take for some time now and now. Today, confident the organisations we have chosen to collaborate with is the right one for us to have a meaningful