What are people in Saudi Arabia buying?

What are people in Saudi Arabia buying?

A recent report by YouGov looks at how KSA residents outlook towards their finances and where they are spending.

It also looks into their attitudes and preferences across finance, retail, travel, advertising, tech and media sector.

Money matters

The number one used financial app is STC pay. 45 per cent of Saudi Arabia’s population say that Stc Pay is the mobile payment platform they typically use.

These numbers are followed closely by Mada Pay at 40 per cent.

Surprisingly, global payment platforms such as Apple Pay and Samsung Pay lie on the lower end of the scale.

32 per cent of people use Apple Pay, while only 11 per cent use Samsung Pay.

When it comes to financial services, most of the respondents (44%) opted for Mada as their choice.

These were followed by Visa and Stc Pay at 37 per cent and 31 per cent respectively.

When it comes to retail banks on the other hand, almost half of the respondents (45%) chose Alrajahi Bank.

23 per cent chose Riyad Bank and 21 per cent chose Alinma Bank.

Consumer’s choice

The report also highlighted which retail outlets the KSA residents purchase from.

Saudi retailers Jarir and Panda were found to be highly preferred among the respondents.

Among the KSA residents, 35 per cent