#DubaiDestinations beckons visitors on a new journey in latest phase

#DubaiDestinations beckons visitors on a new journey in latest phase

Dubai: The #DubaiDestinations campaign has rolled out its latest phase inviting residents and tourists to embark on a new journey to discover Dubai’s offerings in the warmer months of the year. The campaign has been launched under the directives of Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Second Deputy Ruler of Dubai and Chairman of the Dubai Media Council, The collaborative campaign, implemented by Brand Dubai, the creative arm of the Government of Dubai Media Office (GDMO), seeks to showcase the city’s unique charm as a summer destination to audiences across the world through engaging stories. The current season of the #DubaiDestinations campaign, running until the end of August, will showcase the city’s top-rated experiences in the summer and its distinctive attractions ranging from serene beach destinations and exciting indoor activities to thrilling waterparks and picturesque hotels. Mona Al Marri, Vice Chairperson and Managing Director of the Dubai Media Council and Director General of the Government of Dubai Media Office (GDMO), said: “Aligned with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to transform the emirate into the world’s best city to live and