RTA, Udrive launch fleet from Dubai to Hatta and back

RTA, Udrive launch fleet from Dubai to Hatta and back

UAE - Udrive, a pay-per-minute car rental platform, has partnered with Dubai RTA and Dubai Holding, to launch an exclusive fleet to enable smoother mobility to and from Hatta..

The move will enable residents and tourists to explore recreational, cultural and natural attractions in the Highlands of Dubai.

The Hatta offering is aligned with the UAE’s visionary tourism campaign ‘World’s Coolest Winter’, which aims to support domestic tourism within the UAE while attracting global tourism by highlighting the country’s most famous recreational, cultural and natural landmarks.

Last year, the campaign increased domestic tourism by 36%, reaching 1.3 million tourists. By promoting smoother mobility between Dubai and Hatta, Udrive and RTA are providing a trustworthy and convenient transport system for explorers.

Adel Shakeri, Director of Planning and Business Development, Public Transport Agency, RTA, stated: “RTA's strategy is focused on providing an integrated transportation network between Dubai and Hatta, which continues to strengthen its position as a major tourism destination. With the tourist season in full swing, we align ourselves with key strategic partners, such as Udrive, to provide seamless travel for both visitors and residents of the UAE who are looking for somewhere special to spend quality time."

With each pay-per-minute car-sharing vehicle being utilized for