RTA, Udrive partner to offer Dubai-Hatta car-sharing service

RTA, Udrive partner to offer Dubai-Hatta car-sharing service

Residents and tourists looking to explore recreational, cultural and natural attractions in Hatta can now avail the new dedicated service and fleet launched by Udrive, the dedicated pay-per-minute car rental platform. The service has been launched in partnership with Dubai’s RTA and Dubai Holding to bring exclusive offers to the community. The Hatta offering complements the country’s ‘World’s Coolest Winter’ campaign, aiming to boost domestic tourism within the UAE while attracting global visitors as well. Last year, the campaign increased domestic tourism by 36 per cent, reaching 1.3 million tourists. Adel Shakeri, director of Planning and Business Development, Public Transport Agency, RTA, stated: “RTA’s strategy is focused on providing an integrated transportation network between Dubai and Hatta, which continues to strengthen its position as a major tourism destination. With the tourist season in full swing, we align ourselves with key strategic partners, such as Udrive, to provide seamless travel for both visitors and residents of the UAE who are looking for somewhere special to spend quality time.” With each pay-per-minute car-sharing vehicle being utilised for three to five trips in a single day, Udrive is also supporting the Dubai 2040 Urban Plan’s bid to build a 20-minute city by reducing