Enterprise e-commerce startup el-dokan closes $550,000 pre-seed round

Enterprise e-commerce startup el-dokan closes $550,000 pre-seed round

Egypt - Enterprise e-commerce technology startup el-dokan has announced closing a $550,000 pre-seed round, led by a cluster of local and regional investors including EFG EV, Flat6Labs, 500 Global, and Hala Ventures.

Launched in late 2020 based in Egypt, el-dokan primarily targets large retailers and chain stores seeking to expand their e-commerce market share, increase sales and operation automation.

E-commerce is now an integral part of every retailer’s business strategy, and technology builders and platforms are scrambling to provide retailers with the best technology to help them scale up and optimize their operations. Unlike companies like Shopify and other local shop builders in the region whose focus is to address the needs of smaller retailers, in its latest turn, el-dokan provides e-commerce APIs for large- and medium-sized retailers as well as startups, enabling them to build highly customized and personalized e-commerce stores.

Utilising “headless e-commerce technology, el-dokan offers the optimal technology infrastructure that allows tech teams to develop highly customizable e-commerce with maximum flexibility to help businesses respond faster to changing business needs and keep up with the rapid changes in e-commerce.

Besides retailers, it also targets software companies and developers that work directly with enterprises looking to build their e-commerce stores in fast