valU and PayTabs Egypt partner with notchnco

valU and PayTabs Egypt partner with notchnco

This is the first collaboration that enables an end-to-end WhatsApp shopping experience in Egypt

Cairo: valU, MENA’s leading Buy-Now, Pay-Later (BNPL) lifestyle enabling fintech platform, PayTabs Egypt, the award-winning payment processing solution, and notchnco, an independent software vendor (ISV) for meta products, have announced today a collaboration that will allow valU’s clients to enjoy a unique WhatsApp shopping experience. For the first time in Egypt through an automated workflow developed by notchnco, valU is capitalizing on WhatsApp’s business Application Programming Interface (API), while processing payments via PayTabs Egypt’s digital payment solutions to offer clients the convenience of paying via chat.

Through this partnership, notchnco’s ‘humanized’ chatbot software for WhatsApp will enable valU to target various consumer groups with tailored offers relevant to their interests, purchasing cycles, and buying behaviors. This will allow valU to offer a specific customer base a personalized shopping experience. The advantage is that it will enable convenient campaign-based selling by sending targeted and timely messages to opted-in customers, with the added benefit of an unlimited number of characters. With PayTabs Egypt providing instant payment links through WhatsApp, the process will be fully automated from beginning to end. This will provide the customer with a smooth, seamless payment experience