Alshaya Group introduces alo to Kuwait

Alshaya Group introduces alo to Kuwait

- Partnership with Alshaya will continue brand expansion into Qatar and UAE with new stores and eCommerce sites

Kuwait – Alshaya Group, one of the world’s leading international retail franchise operators, today marked the debut of alo in Kuwait, a renowned premium lifestyle brand, with launching online and opening in The Avenues. The partnership reflects Alshaya’s retail growth strategy that prioritizes guest experience, convenience, and community.

Sprawling across 500 sqm, the in-store experience builds on alo’s global mission to spread mindful movements, inspire wellness, and create community. The store’s widespread layout is expertly curated to bring the latest collections to full display, including high-performance activewear, as well as fashion forward, on-trend leisurewear.

The Los Angeles-based brand aims to elevate luxury athleisure from the studio to the street, with high-quality, ethically made, and environmentally friendly active apparel and wellness products for both men and women.

Speaking about the opening of the brand in Kuwait, alo Yoga Co-Founder and Co-CEO Danny Harris said: “As a brand which supports wellbeing, alo has a strong synergy with the cultured lifestyle enjoyed in the Middle East. We're looking forward to connecting with our community in Kuwait through our website and at our first retail store in The Avenues in