Consumers in KSA, UAE likely to spend more online in Ramadan – Report

Consumers in KSA, UAE likely to spend more online in Ramadan – Report

Riyadh - Mubasher: A greater surge in online shopping is expected to be witnessed during the month of Ramadan, which has just started today on 13 April, a recent survey Checkout.com unveiled.

Online spending by consumers in the UAE and Saudi Arabia is forecast to increase over the coming 30 days, as 95% of those surveyed in both countries said they shop online, of which 29% practice this on a weekly or daily basis.

Frequency of online shopping seems to be increasing in countries like Saudi Arabia, with the percentage of online shoppers growing to 26% currently, compared with 20% in September 2020.

Online shopping has become more of a long-term behavior change rather than a temporary shift due to the new lifestyle resulting from the COVID-19 pandemic.

Nearly three-quarters of those surveyed, representing 76%, intends to purchase products and services online more frequently this Ramadan or maintain last year's online shopping behaviour, which was during the pandemic as well.

Meanwhile, a quarter or about 26% would tend to be shopping in-person less frequently for products and services this Ramadan.