Fairfield by Marriott to debut in Middle East in 2023

  • Date: 09-Oct-2022
  • Source: Zawya
  • Sector:Retail
  • Country:Saudi Arabia
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Fairfield by Marriott to debut in Middle East in 2023

Marriott International said it plans to debut the Fairfield by Marriott brand in Europe and the Middle East by late 2023.

Six new Fairfield properties are set to join the Marriott Bonvoy portfolio in key business & leisure destinations including France, Denmark, and Saudi Arabia.

Fairfield is the second largest brand within Marriott Bonvoy’s® extraordinary portfolio of 30 hotel brands, with a global footprint of more than 1,230 open hotels.

“We are thrilled to launch Fairfield by Marriott in Europe and the Middle East, continuing the growth of this trusted brand,” said Eric Jacobs, Senior Vice President and Global Brand Leader, Select Brands. “Fairfield is celebrated with a unique legacy in the Marriott Bonvoy portfolio. Built on principles of warmth, comfort, and simplicity, Fairfield hotels provide quality and reliability that travellers can look forward to globally.”

Fairfield celebrates the beauty of simplicity with an effortless hotel experience focused on bringing value, productivity, and a great night's sleep. Inspired by the heritage of the Marriott family farm, Fairfield pays homage to the restorative place built on the feelings of pure joy and natural ease. Fairfield properties globally offer a design aesthetic that is both calm and modern. Within Europe and the Middle East, the design