Saudi Arabia: Nearly Half of Consumers Shop Online Once A Week at Least

Saudi Arabia: Nearly Half of Consumers Shop Online Once A Week at Least

Some 24 percent of those surveyed shop online two to three times a week while 11 percent shop daily, according to research from Podean.

Online shopping has boomed this year as pandemic-related lockdowns have closed shops. Now some online retailers fear delays in the run up to the busy year-end festive period as delivery companies become overloaded.

“The pandemic rapidly accelerated the already fast-growing adoption of online shopping in Saudi Arabia, with consumers that were slow to adopt e-commerce as a way to buy goods forced to embrace this channel whilst under lockdown,” said Mark Power, CEO of Podean. “We are now seeing brands that were prepared for this rapid shift in consumer behavior reaping the rewards.”

Electronics tops the list of online purchases in the Kingdom, slightly ahead of clothing and beauty.

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