A leading luxury consulting agency that works with over 200 luxury brands established its headquarters in Dubai

A leading luxury consulting agency that works with over 200 luxury brands established its headquarters in Dubai

Dubai - CXG is the leading global customer experience agency for premium and luxury brands. Partnering with over 200 luxury clients across 70 countries, CXG delivers end-to-end CX transformation frameworks through four in-house practices: research, consulting and transformation, measurement, and a training academy.

First established in Shanghai, China, in 2006, CXG was one of the first businesses to address the topic of customer experience locally. Throughout the years, CXG witnessed regional growth in the APAC regions and contributed to customer experience becoming a topic of conversation in the headquarters of many leading brands.

Following their clients’ needs, CXG expanded into Europe and North America and decided to open offices in Paris, London, and New York.

Today, CXG celebrates working with many top luxury brands, from Dior to Gucci, Ferrari to Richard Mille.

Most notably, CXG developed local businesses with Chalhoub and Seddiqi and operated in regional markets such as Kuwait, Qatar, and KSA.

Why Dubai?

Previously established in London, the Founder and CEO, Christophe Caïs, chose to relocate the headquarters while visiting Dubai for a work project. Upon his arrival, he quickly fell in love with the city for its innovation, fast pace, luxurious experiences, and growth mindset. During his stay, he felt it fitting to