Carrefour onboards female-led start up, The Zola Collective

Carrefour onboards female-led start up, The Zola Collective

- The new brand will be available at Carrefour’s flagship store, Mall of the Emirates

Dubai, United Arab Emirates: Carrefour, which is owned and operated by Majid Al Futtaim in the UAE, has introduced The Zola Collective to its flagship store in Mall of the Emirates. The female-led, wellness and lifestyle brand was one of 14 start-ups and SMEs to win the Majid Al Futtaim Launchpad programme in 2022 – which aims at accelerating the growth and productivity of smaller businesses that are from the region and for the region.

Focused on well-being and impact, from the palms of artisans in Africa, The Zola Collective’s products are handmade using natural ingredients and clean beauty formulations. From healthy superfoods and loose-leaf teas, to candles, natural oils and skincare, Carrefour will shelf a wide range of sustainable products for customers to choose from.

Bernardo Perloiro, Chief Operating Officer – GCC at Majid Al Futtaim Retail, said: “The success of SMEs and start-ups is essential in our retail value chain as we continue to support the local economy. By helping other businesses grow, we can create a positive impact that ripples beyond our own customer base and talent pool. Moreover, identifying new brand partners with innovative