Chery prepares for grand launch of Tiggo 8 Pro Max in Middle East

Chery prepares for grand launch of Tiggo 8 Pro Max in Middle East

Chery Tiggo 8 Pro Max | Image Courtesy: Chery

Chinese state-owned automobile manufacturer, Chery, recently organized a live-streaming media interaction event specifically for the UAE market.

The virtual event was attended by Mr. Shu, Assistant President of Chery International, Mr. Nick, Brand Director, Mr. Simon, Deputy General Manager of the Middle East market, and Mr. Leo, Director of the UAE market, who carried out in-depth interactions with senior journalists and media outlets from the UAE about Chery’s market planning in the country.

Starting off the session, Mr. Simon, Deputy General Manager of Chery International in the Middle East shared a brief about the current business segments and industrial layout of Chery Group. Based on the main value chain of automobiles, Chery Group has formed seven core business sectors, including;

Automobiles

Auto Parts

Modern Services

Finance

Intelligent Networking

Ships and

Real Estate

Chery Officials at the Virtual UAE Media Event | Image Courtesy: Chery

As for the automobile segment, a multi-brand synchronous development pattern has been shaped from ‘entry-level’ to ‘luxury level’. Thanks to its innovative technology and solid quality, the automaker has won the Gold Medal of ICQCC, which is known as the “Quality Olympics” for five consecutive times.

In addition, Chery’s products, which are deeply loved by users, have won various awards