How Deema Abu Naser Launched A Career From Her Love Of K-Dramas

  • Date: 10-Mar-2023
  • Source: Forbes
  • Sector:Retail
  • Country:UAE
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How Deema Abu Naser Launched A Career From Her Love Of K-Dramas

Deema Abu Naser spoke at the first k-drama panel at the Middle East Film and Comic Con in Dubai. When Deema Abu Naser first began watching Korean dramas, her friends were not that receptive to her enthusiastic recommendations. She got comments that ranged from "What are you watching?" to "Deema, enough already, stop talking about it," as well as "Let's talk about something else. Gossip Girl is on this week." Today, Abu Naser runs the fan community DeemaLovesDrama on Instagram, YouTube and TikTok and has 315, 000 followers. She recently left her day job to become a full-time creator, focusing on fan culture, Korean dramas and music, plus webtoons, books and anime. As well as becoming the first female reviewer to join the TikTok MENA (Middle East North Africa) Creators Hub, she became the first panelist to discuss Korean media at the 2023 Film and ComicCon held in Dubai. She also serves as an ambassador for brands such as Webtoon, Rakuten Viki and Notion. The 24-year-old discovered Korean dramas about 12 years ago, while exploring her interest in anime and Japanese dramas. "I finished all the Japanese dramas I could possibly find and I found the Korean remake of a