New Brand Identity; Emirates Post Group is now ‘7X’

New Brand Identity; Emirates Post Group is now ‘7X’

Emirates Post Group Company (EPG) has unveiled its new brand identity ‘7X’, during an exclusive event at Madinat Jumeirah, Dubai. The unveiling marks a strategic leap for the Group, positioning it as a front-runner in the ever-evolving landscape of global trade, transport, and logistics. The name 7X is symbolizes the connectivity of the seven emirates […]Emirates Post Group Company (EPG) has unveiled its new brand identity ‘7X’, during an exclusive event at Madinat Jumeirah, Dubai.

The unveiling marks a strategic leap for the Group, positioning it as a front-runner in the ever-evolving landscape of global trade, transport, and logistics.

The name 7X is symbolizes the connectivity of the seven emirates to the seven continents and across the seven seas, marking a commitment to enabling a world in motion. This strategic shift aligns seamlessly with the Group’s ambitious five-year strategy, which prioritises operational excellence, digital transformation, customer-centricity, cultivation of strategic partnerships, and promotion of sustainable growth.

With entities like Emirates Post, FINTX, and Electronic Documents Centre (EDC) under its umbrella, 7X seeks to achieve a robust return on investments across all projects. The new strategy places innovation at its core, incubating a network of trade, transport, and logistics solutions for an efficient, dynamic,