OC Home strengthens brand presence; announces expansion plans and festive sales to mark first anniversary celebrations

OC Home strengthens brand presence; announces expansion plans and festive sales to mark first anniversary celebrations

Dubai, UAE: Offering modern, minimalistic, and affordable home improvement needs, 2XL Group’s OC Home recently completed one successful year of retail operations in the UAE. Being the region’s first homegrown Emirati brand to offer mid-century modern furnishing and homeware choices, the brand owes its success to the evolving lifestyle needs of millennials and Gen Z.

Speaking of becoming a preferred brand for home décor in a short span; Mr. Suood Abdul Rahman Ali (CEO, 2XL Home & OC Home) said; “Our prime goal has always been researching the market and focusing on creating products that simplify the everyday lives of our customers. We have carved a niche for compact and functional living by offering smart and space-saving furnishing options. The youth and essentially the millennials’ need for residential spaces are modern, minimalistic yet functional. We cater to this blend bearing in mind affordability. That’s why probably 60 %of our customer base are millennials, not to forget the diverse expatriate youth who call UAE their home. OC Home’s creative touch does excite varied choices from simple, contemporary, and traditional to boho and chic. And by offering it all in inimitable designs, high quality, and aesthetic sense of home décor at affordable prices;