Online gifting platform Joi Gifts partners with MoEngage

Online gifting platform Joi Gifts partners with MoEngage

Dubai: Joi Gifts, the MENA region's first and largest full-service online platform for gifts, has partnered with MoEngage, a marketing automation and customer engagement platform, to drive more customized and personalized communication. Founded in 2015, the brand has also believed in meaningful customer engagement as it builds brand loyalty and creates word of mouth. The partnership with MoEngage will assist the brand in taking the next level in customer engagement. “In today's bustling online gifting industry, establishing a genuine connection with customers can be the key differentiator for your business. To achieve this, there are three crucial factors that can play a pivotal role: ensuring data quality, leveraging an integrated martech stack, and implementing personalized strategies on a large scale. This is precisely where MoEngage comes into play, offering valuable assistance. Our primary objective is to continuously elevate the customer experience, fostering lasting engagement and loyalty.” , said Sandy Ozdemir, Chief Marketing Officer, Joi Gifts. The online gifting brand ultimately selected MoEngage as their partner because of its user-friendly interface, smooth onboarding process, and excellent support. They are confident that MoEngage will not only meet their current needs but also enable them to expand their business further. “We are ecstatic