Sharjah Shopping Promotions celebrate Kalba heritage – GulfToday – Gulf Today

Sharjah Shopping Promotions celebrate Kalba heritage – GulfToday – Gulf Today

'Kalba Winter' initiatives featured a series of promotional shopping activities and folklore performances.

Gulf Today, Staff Reporter

As part of the current edition of Sharjah Shopping Promotions, Sharjah Chamber of Commerce and Industry (SCCI) welcomed the public to the City of Kalba’s public market for the “Kalba Winter” initiative, which featured a series of promotional shopping activities and folklore performances.

A lively, festive atmosphere filled the air during the two-day event as gifts and prizes were passed out to market-goers. “Kalba Winter” is part of SCCI’s efforts to stimulate commercial activity, support entrepreneurial projects, and promote tourism and heritage attractions in Sharjah’s Eastern Region.

The festivities were attended by Mohammed Ahmed Amin Al Awadi, Director-General of the SCCI, Abdulaziz Mohammed Shattaf, Assistant Director-General of the Communication and Business Sector at the Sharjah Chamber, Ibrahim Rashid Al Jarwan, Director of Economic Relations and Marketing at the SCCI, and Jamal Saeed Buzangal, Director of the Media Department at the Chamber.

The “Kalba Winter” programme included activities and contests for the public and performance pieces presented by folk troupes from the UAE, Egypt, and India.

Valuable gifts and prizes were handed out to individuals, families, and the general public as they took part in