UAE: Exotel reveals new brand identity that commits towards humanising engagement

  • Date: 26-May-2023
  • Source: Khaleej Times
  • Sector:Retail
  • Country:UAE
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UAE: Exotel reveals new brand identity that commits towards humanising engagement

New brand positioning underscores Exotel commitment to building lasting relationships with customers

By Web Desk Published: Fri 26 May 2023, 3:34 PM

Exotel, a leading customer conversation platform, is proud to announce its brand relaunch, featuring a fresh logo and a compelling new tagline. This strategic move represents Exotel's commitment to offering end-to-end solutions for building connected customer conversations for its clientele within the UAE.

Exotel’s connected customer conversations have increased to 70+ million every day for more than 7000 businesses worldwide. Exotel, has previously been present in the UAE through its entity Ameyo, providing cloud contact centre capabilities to clients like DAMAC, IKEA, and Al Ansari Exchange. The company has also recently expanded its full range of enterprise customer engagement tools, across SMS, voice, Whatsapp APIs, Omnichannel contact center and Conversational AI to the UAE as an initiative to expand its presence in the Mena region. It had set up local infrastructure in partnership with DU and Etisalat, and to provide businesses with integrated communications offering, security features, and an intelligence layer to monitor customer sentiment.

Exotel has a local team and as a part of the business goals, the company plans to invest in customer success and local delivery and support. The