How digitally mature regional firms are leveraging technology to capitalise on greater opportunities

How digitally mature regional firms are leveraging technology to capitalise on greater opportunities

The Covid-19 pandemic has jolted businesses worldwide.

Lower consumer confidence and widespread financial tightening continue to curtail economic activity, and the Middle East has not been spared from such repercussions. Households and corporate purchasers markedly reducing spending intent, combined with labour shortages, production stoppages, and supply chain constraints, have challenged many organisations - highlighting the need for greater organisational resilience.

A global digital maturity study, surveying 150 in the Middle East, identified regional Bionic Champions, those most digitally mature, and contrasted them against digital laggards, those least mature, across sectors.

The findings illustrated that the technology, consumer, and financial sectors boasted the highest proportion of Bionic Champions. The differences in performance are particularly striking when comparing organisations where digital is embedded in their value proposition and those whose digital