Snapchat join forces with OptimizeApp to help SME’s in the region

Snapchat join forces with OptimizeApp to help SME’s in the region

Snapchat has joined forces with OptimizeApp to better serve the evolving needs of SME’s in the region. OptimizeApp, a Kuwait-based advertising technology startup, specialises in empowering SMEs to develop, launch, and refine advertising campaigns across various social media platforms. The partnership aims to offer comprehensive solutions tailored to the specific needs of SMEs in the region, providing them with the tools and support necessary to thrive in the digital advertising landscape. Serving over 8,000 e-commerce stores, restaurants and cafes alongside service providers in MENA, OptimizeApp will use its technology platform to help advertisers find success on Snapchat whether they are running their first campaign or as a returning advertiser. Bader Alkazemi, Founder and CEO of OptimizeApp, said: “We’re excited to partner with Snapchat in our mission to empower thousands of SMEs across the MENA region. OptimizeApp’s platform offers a comprehensive and fully localized solution from an interface, payment and account management perspective – addressing the needs of SMEs looking to launch and manage effective digital ad campaigns. Through our partnership with Snapchat, we’re committed to providing tailored solutions and support for SMEs looking to take their businesses to the next stage,” Hussein Freijeh, Vice President of Snap Inc. in the