Stc and COFE App sign a strategic partnership to host special events and online activations

Stc and COFE App sign a strategic partnership to host special events and online activations

- AlJasem: As the preferred digital enabler, we embrace the digital solutions to enrich the customers lifestyle

- Al Ebrahim: COFE App doubled its focus on technology in the past year, providing users with new exciting experiences.

Kuwait: Kuwait Telecommunications Company – stc, a world-class digital leader providing innovative services and platforms to customers, enabling the digital transformation in Kuwait, inked an agreement through the ‘Weyak’ initiative – season 2 with COFE App, the region’s premiere online coffee marketplace.

The official signing ceremony of the partnership was attended by executives from stc and COFE App. Throughout the collaboration, stc and the COFE App will be organizing a series of interactive activities including online activations, special events, and the largest of-its-kind COFE Festival in Kuwait. Special promotions will also be released through the platform especially for stc customers at selected COFE Shops in Kuwait.

The collaboration between stc and the COFE App falls under stc’s extensive sustainable corporate social responsibility program and keenness to support local SMEs and start-ups. The new formed partnership was organized as part of the 2nd season of the ‘Weyak’ initiative following the success of season 1, which was a concept launched by stc to focus on sustainably supporting local SMEs