Zain Kuwait awarded best B2C & Marketplace for its innovative digital experiences by Liferay

Zain Kuwait awarded best B2C & Marketplace for its innovative digital experiences by Liferay

Dubai: – Liferay Inc., the leading provider of digital platforms that creates enterprise-level, cloud powered optimized digital experiences to accelerate innovation awarded Zain Kuwait, the flagship operation of the regional telecom innovator as ‘Best B2C and marketplace company’ for its innovation driven digital customer experiences.

The award ceremony took place at GITEX Global 2022 attended by Daaij Al Oud, Zain Kuwait Network Engineering Director, and Moussalam Dalati, General Manager, Middle East and Africa, Liferay who recognized the telecom provider’s success in leveraging innovative technologies to elevate customer experience capabilities.

With a longstanding partnership since 2016 between both companies, the award recognizes Zain’s future enabled efforts in web content management, search results, integration across applications, and more. Utilizing state-of-the-art digital services through Liferay’s Digital Experience Platform (DXP), the collaboration with Zain has created an innovative approach in adopting cloud services which have become integral to digitally advanced societies. With upgraded end-to-end customer lifecycle experiences and data-driven personalization in a connected and secure environment, Zain has enhanced its expertise and capabilities to take its customer experience to the next level.

Daaij Al Oud, Zain Kuwait Network Engineering Director, stated, “As a frontrunner in the telecom industry, we consider it our responsibility to elevate customer experiences