Bank Muscat collaborates with Google to offer digital skills training for Omani entrepreneurs

Bank Muscat collaborates with Google to offer digital skills training for Omani entrepreneurs

In line with its commitment to sustainability, Bank Muscat, the leading financial services provider in the Sultanate, has signed an agreement with Google to train Bank Muscat customers on digital skills using the 'Maharat min Google' programme. This collaboration comes as a continuing effort by the bank to provide non-financial services to both customers and the public as part of its sustainability initiatives.

The long-term agreement with Google was formalised after positive feedback received from an earlier training on 'Fundamentals of Digital Marketing', which was attended by 30 Najahi customers. The second session was recently conducted using Google Meet and was attended by more than 80 participants. The new digital marketing course is open to Najahi customers as well as SME owners and individuals interested in enhancing their digital marketing skills. The bank expects more entrepreneurs to take advantage of this free course in the coming months and use it to build their business and increase customer recall of their brand.

Abdullah Al Jufaili, Head, Retail Enterprises (Najahi), Bank Muscat, said: "We are happy to see the excellent response from this joint initiative launched in collaboration with Google to leverage the power of the World Wide Web and digital resources in