WANIFRA — Best ePaper-Concept: Big win for MMG

WANIFRA — Best ePaper-Concept: Big win for MMG

Muscat: Always at the forefront of digital media innovation in the region, Muscat Media Group is the proud winner of the Best ePaper-Concept Award at the 2023 edition of WAN-IFRA’s Digital Media Awards Middle East. Following rigorous evaluation, nine winners were announced across diverse categories on December 5th, with Muscat Media Group proudly standing as the sole victor from Oman.

A judge from WAN-IFRA’s panel commended the award-winning concept, noting, “Great use of the digital platform, providing an interactive experience surpassing traditional print.”

The World Association of News Publishers (WAN-IFRA) is a global organisation representing 3,000 news publishing companies and technology entrepreneurs across 120 countries, fostering excellence in media.

WAN-IFRA’s Digital Media Awards acknowledge outstanding digital projects by news publishers. The genesis of Muscat Media Group’s acclaimed “Digital Edition” stems from a commitment to deliver top-tier content in the most accessible format for readers.

As the voice of Oman and a leading source of multimedia content since 1975, Muscat Media Group continually evolves its platforms to cater to rapidly changing reader preferences. Recognising the demand for on-the-go news consumption via smartphones, the team innovated beyond static PDF e-papers.

Their journey began with the “Hygiene Edition” during the pandemic, transitioning into an interactive platform in 2022.